Reason #1: You Need Exposure. In order to sell something, the public needs to know about it.
Reason #2: Advertising Costs Too MuchAdvertisements are influential, important and necessary.
Reason #3: You Can't Do it Yourself, There's No Time!There are a million things to do before one can achieve true success.
Reason #4: What is a Media Kit? I Don't Have a Clue!Do you know how to pitch a producer?
Reason #5: Adds Credibility.“Have your people contact my people.”